Are you proficient in the use of social media for business communications? In some ways, social media's like a flame. In undiscerning hands, it can be dangerous.  Many companies are choosing to vest responsibility for social media at the bottom of the org chart. With digitally...

Make no mistake about it! The killer app for B2B social media at trades events is, believe it or not, the app. But not just any app.  Mobile apps.   More and more, attendees are using iPhone and Android apps to network digitally at events, and marketing them...