Are politically correct social media policies that restrict lawful, free speech counterproductive to the organizations they’re supposed to serve?  Are they strategically unsound?Is it time to reinvent the conventional approach to social media governance so as not to discourage thoughts and ideas that can lead...

I had a chance to interview Dr. Marc Teerlink, Global Strategist & Data Scientist at IBM recently. He's a fascinating guy, and we spoke about using social media monitoring tools to separate the signal from the noise, how to use past conversations to try and predict the future, why teens are the most difficult audience to monitor and the dangers of relying too heavily on sentiment when predicting outcomes.[audio:http://ontherecordpodcast.com/pr/otro/electronic/Social_Media_Monitoring_Big_Data.mp3]

[audio: http://ontherecordpodcast.com/pr/otro/electronic/Social_Media_Literacy_and_Ethics.mp3]Social media marketing is no longer enough. You need a social media literate workforce, says Jeanne Meister, best-selling author of The 2020 Workplace.Social media literacy is the understanding how to use social media both inside and outside the organization in a safe and secure way to improve their productivity and efficiency.